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Showing posts from May, 2025

FAST FASHION: THE PARADOX OF CHEAP LUXURY AT AN ALARMING COST

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  Fashion is pleasure, fashion is power and fashion is art. But on the other side of the spectrum, the fashion industry is also one of the biggest pollutants in the world. According to the UN Environment Programme, the fashion industry is responsible for about 10% of global carbon emissions.                                                   image source: pinterest Fast fashion comes at a cost, and it is much higher than the one on the price tags that we see.   WHY SHOULD YOU CARE AT ALL? “Knowing what I am wearing” is the new mantra of the season, with sustainable fashion becoming more mainstream, especially among Gen Z. Now, who doesn’t want to resemble Gigi Hadid’s chic, classy looks or Victoria's Secret models' perfect and almost impossible to attain figures? To see the luxury of fashion delivered to your doorstep at such an affordable price is ...